Email Link Segmentation: Letting your audience segment themselves
I’ll show you how to send an email to your audience with links that allow them to add themselves into a particular segment
I’ll show you how to send an email to your audience with links that allow them to add themselves into a particular segment
Imagine that your email list is one big bucket full of email addresses.
If your list is not segmented, everyone will be on the same bucket together, and every email you send will go out to everyone inside that bucket.